Emma Considine

After graduating with a degree in Psychology, Emma knew she wanted to further pursue her interest in human behaviour. Completing an MSc in Marketing and Retail Innovation was the perfect way for her to combine her interest in consumer behaviour with her love for strategy and innovation.

She is fascinated by what makes us tick and has a passion for understanding the behavioural drivers that influence consumers. She’s also interested in pop culture and likes to keep on top of emerging future trends.

When she’s not working, you’ll most likely find her baking. Plenty of her free time is spent recipe testing – replicating the classics and trialling some of her own creations.