Simone Munir

Senior Innovation Strategist

Simone has worked on a variety of insight and innovation projects over the last couple of years - alcohol, non-alcoholic beverages, food, retail, health, wellness and beauty.

She is passionate about people - connecting with them and getting to the heart of the consumer truth to deliver some killer deliverables, as well as inspiring and impacting brands/client teams in a positive, memorable way at every stage.

When she’s not at work, she’s dreaming big, catching up with friends and discussing important life questions – sambuca or tequila?; watching a true crime documentary or at her weekend side-hustle pouring pints for wedding guests.

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